More on Cultural Diffusion
As sort of a follow-up to my last post, a condensed look at the future of media.
Our cultural consumption exists on a spectrum from “individual” to “collective”. Technology has shifted the balance for both books and music. Digital distrbitution and the iPod have made music consumption much more individualistic, while the internet and global branding have made book consumption increasingly collective.
Seeing how I basically wrote a dissertation on the subject last semester, I’ll be posting more on this if there’s an interest.